Metra will announce details of a major new ticket promotion to encourage Chicago area commuters to "take a test drive in one of our cars."
The campaign will underscore the impact of steadily rising gas prices and the time, money and hassle that commuters can save by riding Metra. The core message is that “Metra Makes Life Easier” with convenient, on-time service from most anywhere in the Chicago area.
Metra Chairman Brad O'Halloran
MarySue Barrett, President of the Metropolitan Planning Council
Metra CEO Alex Clifford
Digital and printed materials will be available
2 p.m., Tuesday, Feb. 26
Metra's Millennium Station
Millennium Station’s main entrance is at the intersection of Randolph and Michigan near the Chicago Cultural Center. Press conference will be in front of ticket windows.
The press conference will stress the numerous advantages of traveling by Metra, with additional emphasis on the volatility of gas prices and the amount of time and money Chicagoans waste annually sitting in traffic jams. According to a recent study, the average Chicagoan spends nearly 50 hours a year stuck in traffic, with the lost time and additional gas adding up to $1,738 a year.